BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ChamberMaster//Event Calendar 2.0//EN
METHOD:PUBLISH
X-PUBLISHED-TTL:P3D
REFRESH-INTERVAL:P3D
CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20150210T140000Z
DTEND:20150210T160000Z
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:Build Your Marketing Toolkit for 2015
DESCRIPTION:Many small businesses and organizations find themselves looking for the right strategy to make their marketing efforts as effective as possible.  But with so many different marketing activities that they could focus on\, it's easy to miss which ones are important and why.  This presentation is designed to explain the core concepts of marketing in today's world\, and make sense of it all.  \n\n \n\nHere's what this session will cover:\n\n \n\n	What marketing really is   and what it isn't\,\n	How marketing has changed in ways that benefit small business\,\n	The 4 Pillars of Marketing Success   a framework of activities that work together\, \n	How to set marketing goals and objectives\, and\n	How to add the right pieces to what you're already doing.\n\n \n\nJoin us to build the foundation of your marketing knowledge\, and get practical ideas for more effective campaigns that will help your business or organization grow. Presented by Judith Alberts of Alpha-Oh e-Marketing.
X-ALT-DESC;FMTTYPE=text/html:<span style="font-size:12.0pt\;">Many small businesses and organizations find themselves looking for the right strategy to make their marketing efforts as effective as possible.&nbsp\; But with so many different marketing activities that they could focus on\, it&rsquo\;s easy to miss which ones are important and why.&nbsp\; This presentation is designed to explain the core concepts of marketing in today&rsquo\;s world\, and make sense of it all.&nbsp\; </span><br />\n&nbsp\;<br />\n<span style="font-size:12.0pt\;">Here&rsquo\;s what this session will cover:</span><br />\n&nbsp\;\n<ul>\n	<li style="margin-bottom:0in\;margin-bottom:.0001pt\;"><span style="font-size:12.0pt\;">What marketing really is &ndash\; <em>and what it isn&rsquo\;t</em>\,</span></li>\n	<li style="margin-bottom:0in\;margin-bottom:.0001pt\;"><span style="font-size:12.0pt\;">How marketing has changed in ways that benefit small business\,</span></li>\n	<li style="margin-bottom:0in\;margin-bottom:.0001pt\;"><span style="font-size:12.0pt\;">The 4 Pillars of Marketing Success &ndash\; a framework of activities that work together\, </span></li>\n	<li style="margin-bottom:0in\;margin-bottom:.0001pt\;"><span style="font-size:12.0pt\;">How to set marketing goals and objectives\, and</span></li>\n	<li style="margin-bottom:0in\;margin-bottom:.0001pt\;"><span style="font-size:12.0pt\;">How to add the right pieces to what you&rsquo\;re already doing.</span></li>\n</ul>\n&nbsp\;<br />\n<span style="font-size:12.0pt\;">Join us to build the foundation of your marketing knowledge\, and get practical ideas for more effective campaigns that will help your business or organization grow. Presented by Judith Alberts of Alpha-Oh e-Marketing.</span>
LOCATION:Southern Virginia Technology Park Building One Conference Room
UID:e.845.2487
SEQUENCE:3
DTSTAMP:20260426T072217Z
URL:https://business.halifaxchamber.net/events/details/build-your-marketing-toolkit-for-2015-02-10-2015-2487
END:VEVENT

END:VCALENDAR
